Get your e-shop on the biggest comparison shopping site. You manually register to each product search engine, in our case Heureka.cz, using their website.

Heureka is a large comparison, search engine and catalogue of goods. To be able to transfer your goods to their environment and for the goods to be offered, you need to have the products in an XML file. You can include all the goods you offer in your e-shop. This add-on will help you to create just the structure that Heureka requires. If you were to create this file manually it would be too tedious, plus just updating this feed 
e.g. adding new products to the XML feed would take more and more time. 
 

What do you get by installing the "HEUREKA.cz" add-on?

• simple generation of an XML feed with your products
• easier update of the feed in case of adding/removing a product from the offer
• reach a larger audience of potential customers
• service "Verified by customers"

Installation procedure:

1. On this page, click on "Install" (if you have more than one e-shop, choose which one you want to install the add-on in)
2. You will then see the "Heureka" option in the "Add-ons" section of the e-shop administration.
3. You will create a Heureka in the administration below and click Plugin - Flexumshop (plugins-flexumshop.com). Here you will see the XML feed address for Heureka.
4. You can configure in the product details in the Heureka tab - product name and description. Further in the Product Categories section - Heureka category. Here in the box there is a category whisperer and when you start typing you will see a bar of categories that Heureka offers. If the category is too general it will not appear. For a list of Heureka categories, see https://www.heureka.cz/direct/xml-export/shops/heureka-sekce.xml.

Facebook Pixel is a measurement code that you implement in your e-shop. It sends data about traffic and completed conversions, order value and other information on your website to Facebook Ads (Facebook's ad manager). 

How does it work?

When a customer comes to your e-shop, Facebook Pixel places cookies and data about what the user is doing on the site into their browser. This means that it collects the necessary data about the user and also about the movement they go through on the e-shop. 
Since it collects data you need to inform your customers about the use of the Pixel as well as your customers in terms of GDPR. In case you want to use paid advertising on Facebook it is a must to have this add-on activated. 
 

What do you get by installing the "Facebook Pixel" add-on?

• Information about the movement on the e-shop, which is sent to Facebook
• data collection to Facebook
• after evaluating the data in Facebook, you can target Facebook advertising better

Installation procedure

1. On this page, click on "Install" (if you have more than one e-shop, choose which one you want to install the add-on in)
2. You will then see the "Facebook pixel" option in the "Add-ons" section of the e-shop administration.
3. Click on "Settings" and here you can enter .

"AddToCart" Event = Adding an item to your shopping cart. For example, clicking the Add to Cart button on the site.

"Purchase" Event = Completion of a purchase, usually marked by receiving an order or purchase confirmation or receipt for the transaction. Perhaps displaying a page thanking you for a purchase or confirming a purchase.
"View Content" Event = Visiting a page that interests you. This might be a product page or landing page. You can tell if someone has visited the URL of the site by the content view, but not what they are doing or displaying on the site.

If you want to offer your products through Google Shopping, this add-on is an integral part of fully connecting them. 
 

How to connect?

1. You will need to create a Google Ads account.
2. Once you have this account you will proceed to register for the Mechant Center.
3. Don't forget to link the two accounts.
   For instructions on how to do this, please see : https://support.google.com/merchants/answer/9455541?hl=en&ref_topic=7294470.
   One of the last steps is to verify your online store.
4. Again, see the instructions ->https://support.google.com/merchants/answer/176793?hl=en for more information.
    
5. You can insert this generated key into the installed SEO add-on (free add-on installation -> https://marketplace.flexumshop.com/en/plugin/seo) in the Meta tag folder in the e-shop administration in the Add-ons - Seo tab and then perform verification. Once the verification is done you can insert the XML feed.
6. On this page, click on "Install" (if you have more than one e-shop, choose which one you want to install the add-on in)
7. In the e-shop administration in the left column at the very bottom you will see a new tab "Export Google" you can then generate an XML feed for Google purchases. Make settings in the "Export", "Import", "General", "Category" tabs.
8. You will insert this feed directly into the Google Shopping administration.
9. SUCCESS - Google purchases will offer your products/goods.
    

For this principle to work you need to place the GTM code in your e-shop administration.

This add-on is designed to insert additional codes and makes it easier to work with codes.

How to set up GTM:

1. In case you want to set up GTM you need to have a Google account.
2. With it, you log into the GTM interface and create an account there, where you fill in: account name, country, store URL and the target form "Web".
3. After agreeing to the terms and conditions, you will see a code that you will insert into this add-on if you download it.
4. On this page, click on "Install" (if you have more than one e-shop, you can choose which one you want to install the add-on in)
5. You will then see the "GTM" option in the "Add-ons" section of the e-shop administration.
6. Click on the "Settings" option to insert the part GTM- ...... and activate the "View item event" field and save the changes.

These are detailed statistics from Google.  So if you want to track how your customer behaves, we recommend having this add-on.Have no idea how to use Google Analytics 4 and you're scared? We'll be happy to get rid of it for you. 

The first requirement is to have a Google account. A Gmail account is sufficient. Once you have this account created, you go to: https://analytics.google.com/analytics/web/provision/#/provision

The next steps are described below:

1. Fill in the name of the account (required) We recommend that you provide a clear name so that you can recognize it at a glance.
2. Choose what information you want to give Google about your account.
3. Enter the name of the website e.g. www.mojedomena.cz or htttps://mojedomena.cz or mujeshop - GA4
4. Fill in the time zone and currency of the e-shop.
5. In the last step you will need to fill in information about your business - industry, size of business and how you plan to use Google Analytics. Then click "Create" and don't forget to confirm the terms and conditions and your account will be created.

In order to get a code that you can paste into your administration you need to set up a measurement stream.

1. Select the option for which you are creating the code. You are using an e-shop, so choose the "Web" option.
2. Fill in the URL field of the website e.g. www.mujeshop.cz and the actual name of the stream.
3. Use a name in the stream name that allows you to identify it unambiguously.
4. Once the stream has been created, a confirmation screen will appear.
5. You can find the code in the Manager - Data Streams section and click on the name of the created GA. You will see the name of the stream, the stream URL, and the stream ID and measurement ID. The code "G-......." will be displayed in the measurement ID and you can copy it (see screenshots).
6. Go to the e-shop administration to complete the linking.

How to integrate Google Analytics 4 into your Flexumshop.com e-shop administration
 

On this page, click on "Install" (if you have more than one e-shop, choose which one you want to install the add-on in).

You will then see the option "Google Analytics" in the "Add-ons" (Doplňky) section of the e-shop administration.

When setting up the add-on, you need to enter the Google Analytics code into the e-shop administration and define what it should measure.

Add items to cart "add_to_cart", completed orders "purchase", view product = "view_item" and don't forget to save your changes.

With this plugin, you can list your products on the Árukereső price comparison platform, thereby increasing the visibility and sales potential of your FlexumShop webshop. The plugin allows you to easily and automatically synchronize your products with Árukereső.hu, granting you access to its massive visitor base.

Árukereső is one of Hungary's largest and most popular price comparison websites. On the site, users not only can find information, prices, and reviews on various products, aiding them in their purchasing decisions, but with Árukereső Shopping they can directly purchase your products.

What benefits do you get with the Árukereső.hu plugin?
This add-on is an easy-to-use tool that can elevate the visibility of your webshop and your product sales. With the Árukereső plugin, you can effortlessly integrate your webshop's product list with Árukereső.hu. This plugin allows you to automate product updates, ensuring that the most recent information is always displayed on the price comparison site. Additionally, you can track sales and visitor statistics on the Árukereső.hu interface.

How will your FlexumShop webshop function with Árukereső.hu?
After the installation of the Árukereső.hu module, you only need to decide if you want to enable purchases via the Árukereső Shopping service. With a single click, you can generate your product feed, which can be transferred to Árukereső. From that point on, synchronization with Árukereső.hu will occur automatically. Your products will be continuously updated on Árukereső.hu, ensuring you always offer the most current information to prospective customers.

Installation steps in FlexumShop:

1. Click on the “Install” button on this page! - If you own multiple FlexumShop stores, choose which one you'd like to utilize the Árukereső.hu integration in.
2. On your webshop's admin page, the Árukereső.hu plugin will appear under the “Plugins” menu.
3. Click on the “⚙️Settings” button to navigate to the plugin's settings.
4. Specify the parameter that indicates the product's manufacturer.
5. Indicate if you wish to use the Árukereső Shopping service.
6. You can set which categories the product feed should exclude, then click the Save button.
7. Afterward, simply click the Generate button to get your products feed.
8. You can download and use the product feed on the Árukereső platform.